Darren Winterbottom

Professional History:

Darren Winterbottom worked for Lloyds Banking Group for 33 years, where he specialised in Mid-Markets Asset Finance and Asset Based Lending from 1998 to 2018.

An opportunity to take voluntary redundancy 3 years ago saw Darren create Strategic Asset Finance Ltd, who are a North West based commercial finance brokerage. Strategic provides clients with a ‘whole market’ solution for their Asset Finance, Invoice Finance, Commercial Property, Unsecured Loans and Trade Finance requirements. Darren leverages on his network, his experience and skills that were honed during his time with Lloyds. He has always worked on the front line with businesses and corporates, and this gives his clients the confidence to work with an understanding and safe pair of hands.

Darren has joined Alpha as an AR due to the culture and quality of the Alpha team, the growing panel of lenders and capabilities, and the flexible package that was offered.

Darren is based in Manchester which has been his home for 52 years. He is married to Louise and they have 2 grown up children, Lauren and Luke. Out of work Darren enjoys socialising and walking with his dog Peppa the Cavapoo.